Feb. 25 saw the closing ceremony of the 23rd Winter Olympic Games in Pyeongchang, South Korea. The broadcasts of the Olympics made records this year. That is: record low viewings.

Across NBC, NBCSN, and alternative digital streaming platforms, views averaged 19.8 million per night, down about 7% from the 2014 Sochi Games, which averaged 21.3 with no NBCSN coverage or simultaneous streaming services.

Interestingly, the increased streaming and coverage of the Pyeongchang Games brought views up 11%, making the Olympics the most dominant ever in prime time, but still the least watched Olympic Games in history.

The closing ceremony saw just 15.1 million viewers, also making it the second least viewed in history, followed closely by the 1976 Winter Games in Innsbruck, Austria, which pulled in 12.9 million views.

But despite this seeming pitfall for NBC, it largely surpassed competing coverage providers. Bringing 17.8 million of the total views, NBC beat out those brought in by Fox, CBS, and ABC combined.

“In today’s media environment, to average approximately 20 million viewers over 18 nights – which is essentially the number of hours for a full season of three prime time shows – is a tremendous accomplishment,” Mark Lazarus, chairman of NBC Broadcasting and Sports said in a press release.

Although a 7% viewership drop may seem significant when it qualifies for the least watched Olympic Games in history, it is important to put this into perspective with constantly changing viewing habits for consumers. In fact, one likely explanation for the drop in view is the fact that more and more people turn to quick news updates about the games via their cell phones than actually tuning in to the events on television.

Other probable causes include unfavorable time differences, underwhelming performance from Team USA, media consumption in other popular topics like the Parkland shooting and aftermath, and other circumstantial factors.

But amidst these adversities, the Olympic coverage and response were still generally successful, and the widespread use of streaming services that provide constant access to prime time content is still on the rise.